Business Development Executive Resume Sample

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Business Development Executive Resume Sample (Full Text Version)

John Parsons

: NYC Metro or Remote
Nationality: American and Canadian
Phone number: contact hidden

Sales and Business Development Executive Summary

Award winning Global Sales and Business Development Executive for fast growth technology companies.

Delivering results through B2B direct sales and revenue generating partnerships. Bridging the gap between strategic plans and actual execution, working with cross functional matrix oriented teams to deliver the goals set by the Executive Team and where revenue is the measurement used to determine success.

Professional Experience

04/2016 - 03/2018, Global Sales and Business Development Executive, Aisle411 Inc., USA

Aisle411 is the world's most used SaaS mobile indoor mapping, full analytics and product location enterprise platform for large venues, retailers, airports and public spaces.

  • Delivered 150% on $1.0m Quota. $1.5m Revenue, Average Deal Size: $250k.
  • Created, lead and spearheaded Global Partnership Program. Added 10 new partners from Europe and Asia. Deloitte, Pico, WPP, NAM, NEC.
  • Initiated and launched strategic partnership with News America Marketing (Rupert Murdoch's company) that resulted in joint product development for their client base of 60,000 retailers.
  • Spearheaded direct B2B Sales: HK Airport, Singapore Airport, Amsterdam Airport, Tesco, Macy’s, Lidl, Ahold and other Tier One accounts.
  • Responsible for new sales and existing client growth.
  • Consistently exceeded quarterly and annual sales goals.
  • Orchestrated and launched Aisle411 European Office for global expansion.
02/2013 - 04/2016, Vice President Business Development, Umajin Ltd. (NZ), USA

Accelerated Cross Platform Mobile Application Development Toolset for IoT and AR. Recruited to establish NZ based startup into N. America, raise the required capital and implement the strategic partnership program.

  • Delivered $5.5m Series A Funding. 2 years full time raising the required capital.
  • Initiated and launched 3 strategic partnerships with: WPP Group (world’s largest agency group), IBM Professional Services and Intel Retail IoT.
  • Account management of key stakeholders and suppliers, acting as a point of contact, building strong client relationships, monitoring service levels through regular internal and external communication, customer service and customer retention.
  • Achievement of monthly & quarterly renewal targets by close monitoring of key numbers including feedback, promotion, queries, follow ups, lead generation.
  • Analyze existing and potential markets to identify and secure business development opportunities.
  • Assisted marketing operations team in campaign strategy including: vertical targets, content and messaging, direct-mail and telemarketing.
  • Building market position by locating, developing, defining, negotiating and closing business relationship.
  • First Executive hired in America. Created and built North American presence with office, new hires, funding, contracts, partnerships and sales.

02/2010 - 02/2013, Vice President Sales Asia -Telecommunications (Individual Contributor), RockeTalk, Ltd., USA/India

RocketTalk was a Social Media Network Platform for 2.0G and 2.5G Networks/Mobile Operators in the emerging markets of Asia, Middle East and Africa. RockeTalk was the "Facebook" for the feature phone (flip phones). Performance was based on increasing the number of subscribers and meeting revenue targets.

  • Achieved 100% of Revenue Target all three years. $500k.
  • Delivered 25% increase in number of subscribers.
  • Generated a 30% increase in monthly average revenue per subscriber.
  • Average Deal Size: $250,000.
  • Orchestrated 400,000+ additional mobile phones being deployed quarterly with RockeTalk embedded through OEM licensing agreement.
  • Increased data consumption by 10% for mobile operators with RockeTalk deployed.
  • Spearheaded and drove direct B2B sales to Tier 1 and Tier 2 mobile operators: Bangladesh, India, Philippines, Indonesia, Middle East, and Africa.
  • Envisioned, orchestrated and implemented the first telemedicine platform in rural Bangladesh.
03/2005 - 02/2010, Senior Sales Executive Mobile Operators, Nuance -SpinVox, London, UK

SpinVox used voice data algorithms, analytics and custom software to convert voicemail messages to text and deliver messages to a mobile handset.

  • Delivered 200% above sales revenue targets 2 years in a row.
  • Recognized as the Top Producing Sales Executive 2 years in a row.
  • Generated $12 million in revenue.
  • First Executive hired in America to orchestrate and lead company expansion.
  • Average contract size was $3M.
  • Created and managed Global Alliance with Lucent Technologies.
08/2003 - 03/2005, Strategic Alliance Director EMEA, Mercury Interactive - Hewlitt Packard, Paris, France

Mercury Interactive was the global leader in Enterprise Software load testing, functional testing and regression testing for ERP and Business Intelligence (BI) software companies, SAP being the largest. The process includes virtualization of software platform and instances working with EMC.

  • Achieved 80% growth for software licensing revenue from $2M to $3.5M through strategic partnership with HP.
  • Optimized and managed strategic partnership with HP through the HP acquisition of Mercury Interactive. Main focus was driving revenue numbers throughout Europe.
  • Created, Lead and Deployed 3 Solution Offerings that consisted of SAP, Mercury, EMC and HP. Managed the creation of marketing collateral, sales material, sales training, account mapping and targeted sales to reach and exceed growth targets.
  • Advised internal and external clients on processes related to establishing international partnership agreements, including negotiating terms and conditions.
  • HP acquired Mercury Interactive in 2004.
10/1999 - 12/2002, EMEA Strategic Partner Manager, Microsoft EMEA HQ, Paris, France
  • Defined, created and managed the global strategic alliance with SAP. This was the beginning of the SAP-Microsoft Strategic Alliance.
  • Defined, created and delivered the CapGemini Global Alliance.
  • Delivered $9M on a $6M software licensing revenue.
  • Achieved 50% growth for SQL software licensing.
  • 30% Increased sales for SAP R3 installations using SQL.
  • Created and initiated the first "MS Center of Excellence" between Capgemini and Microsoft.
  • Defined, created and implemented 12 Joint Service Offerings.
ISV Partner Manager, Microsoft Canada, HQ, Canada


Bachelor of Applied Science - BASc, Colorado State University, USA


C-Level Sales
Channel Sales
New Business Development
Strategic Planning
Strategic Partnerships
Mobile Devices
Business Development
Mobile Applications
Mobile Technology
Business Alliances
Cloud Computing
International Sales
Enterprise Software
Strategic Alliances
Global Business Development
Augmented Reality
Virtual Reality
Cross-functional Team Leadership
Strategic Selling
Go-to-market Strategy
Solution Selling
Predictive Analytics
Direct Sales
Complex Sales
Individual Contributor
Global Expansion
Mobile Operator Sales

Social Media

John Parsons -
Parsons Website -


Executive Sales
Solution Selling
Enterprise Software
Mobile Software
Professional Services
Strategic planning
Organizational Leadership
New Market Development
Strategic Alliances
Revenue Growth
Business Development
Global Sales
Position Overview:

Business Development Executive

As a senior manager, Business Development Executive is responsible for various tasks and activities, ranging from the development and implementation of revenue growth strategies to training and coordination of new employees. Besides that, these professionals also participate in market research, communicate with key clients and business partners, and represent the companies at various conferences and industry events. Therefore, they are in high demand in every job sector and are usually required to possess multiple key skills and qualities, including exceptional communication and leadership skills and the ability to function well in fast-paced environments in order to execute the role successfully. The average salary of Business Development Executives in the United States is $62,598 per year.

Company Overview:

Ranked #2 globally for Indoor Location, Analytics, and Advertising, Aisle411, Inc. is a St. Louis based company that provides software solutions to retail organizations that help their customers to find products in stores using just their phones. With a long list of well-known clients, for instance, Toys R Us, Walgreens, and Dubai Shopping Mall, Aislee411 is a highly-innovative company which offers an open culture and multiple interesting benefits to their employees. Moreover, as it is still a start-up, you might also benefit from their great career advancement and personal growth opportunities.

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