Strategic Manager Cover Letter Samples & Examples That Worked in 2024

Are you a student, intern, or experienced professional aiming to make a mark in strategy management? Writing a compelling strategy manager cover letter is vital for your job application. Let's break down the process with simple examples and templates to help you build a cover letter that stands out.
Julia Belak — Certified Professional Résumé Writer
Julia Belak
Certified Professional Résumé Writer
Last updated: June 26, 2024
Average: 4.9 (136 votes)
Business Continuity Manager Cover Letter Example
Created with Kickresume

Average: 4.9 (136 votes)

Crafting a powerful strategy manager cover letter is crucial to making your mark in the corporate world. The success of a business often hinges on its underlying strategy, and as a strategy manager, you play a pivotal role in this process.

Get a step closer to securing this key role with our handy tips, real-world examples, and compelling templates. Use these resources to compile a cover letter that not only showcases your key skills and achievements but also illustrates your readiness for the job.

Business Continuity Manager Cover Letter Example
Business Continuity Manager Cover Letter Example
Retail Coordinator Cover Letter Sample
Retail Coordinator Cover Letter Sample
Franchise Manager Cover Letter Example
Franchise Manager Cover Letter Example
See more examples like these

Keep reading to learn about:

  • Exploring valuable strategy manager cover letter examples
  • Formatting your cover letter the right way
  • Creating an effective strategy manager cover letter header & headline
  • Tailoring the content of your strategy manager cover letter
  • Writing an eye-catching strategy manager introduction
  • Highlighting your best professional skills & accomplishments
  • Including powerful action verbs in your cover letter
  • Effectively concluding your strategy manager cover letter
  • Avoiding common mistakes in your strategy manager cover letter
  • Pairing your cover letter with a great resume
  • Learning about the average salary and job outlook for strategy managers
  • Accessing the best job search resources for strategy managers

Strategy analyst cover letter example

Strategy Analyst Cover Letter Sample
Created with Kickresume

Why does this cover letter example work?

  • Detailed accomplishments and expertise: The applicant shares concrete examples of their skills and achievements, like conducting market research, developing business stabilization plans, and being named Employee of the Month. These details show the applicant's abilities and the value they can bring to the company.
  • Recognition and awards: The applicant references being honored as Employee of the Month on multiple occasions. This not only showcases their dedication and hard work but also highlights their recognition by peers and superiors, adding credibility to their application.

What could be improved?

  • Lack of personalization about the company: While the letter is professional, it lacks a personal touch that explains why the applicant is specifically interested in Carman, Ltd. Adding a couple of sentences that convey genuine interest in the company will show enthusiasm and a deeper connection to the organization.

Social media strategist cover letter example

Social Media Strategist Cover Letter Example
Created with Kickresume

Why does this cover letter example work?

  • Strong quantifiable achievement: The candidate highlights a significant accomplishment by stating that they increased organic traffic on social media channels by 3,000% in three years. This specific, quantifiable result demonstrates their effectiveness and ability to deliver impactful outcomes.
  • Relevant certification and degree: The applicant mentions their degree in Marketing Communications and their certification as a Marketing Management Professional. These qualifications are directly relevant to the Social Media Strategist position and add credibility to their application.

What could be improved?

  • Generic greeting: The candidate uses "Dear Hiring Manager," which is impersonal. Addressing the cover letter to a specific person would establish a more personal connection. Search for the hiring manager’s name on LinkedIn, the company's website, or within the job posting.
  • Missing a clear call to action: The conclusion is polite but lacks a strong call to action that encourages the hiring manager to take the next step. End with a more proactive statement indicating the candidate’s eagerness to discuss how they can contribute to the company and suggesting a follow-up.

Brand strategist cover letter example 

Brand Strategist Cover Letter Example
Created with Kickresume

Why does this cover letter example work?

  • Language proficiency and software skills: The candidate highlights their multilingual abilities and proficiency with key industry software like HubSpot Marketing, Pardot, SharpSpring, and ActiveTrail. This diversified skill set can be particularly valuable in a global market and for a tech-savvy role.
  • Recognition and awards: The candidate mentions being awarded Employee of the Month for significantly increasing brand awareness in a short period. This showcases not only their ability to achieve results but also their recognition by peers and supervisors, lending credibility to their claims.

What could be improved?

  • Lack of specific examples: While the candidate mentions their responsibilities and achievements at SmithBucklin, Inc., the cover letter could benefit from more specific examples of their work to better illustrate their capabilities. For instance, instead of just stating they increased brand awareness, they could detail a specific strategy or campaign they used and its impact.

1. How to properly format your strategy manager cover letter

A well-formatted cover letter can make a world of difference. Why? Good formatting enhances readability, appeals visually, and allows for easy navigation. Here are some general tips to ensure your strategy manager cover letter is smooth to read and easy to navigate:

  • Keep it concise: Aim for a single page. Hiring managers go through numerous applications, and they appreciate brevity. Focus on the most relevant details without unnecessary fluff.
  • Use a professional font: Stick to clean, readable fonts like Arial, Calibri, or Times New Roman. A font size of 11 or 12 is usually optimal. This ensures your cover letter looks professional and is easy on the eyes.
  • Maintain consistent margins and spacing: Use one-inch margins on all sides of the page. Also, leave spaces between paragraphs. Consistent margins and spacing contribute to a clean, well-organized appearance.
  • Align text to the left: Left-aligned text is easier to read and looks polished. Center-aligned or justified text can be difficult to skim through and may appear amateurish.
  • Include white space: Don’t cram the page with text. White space improves readability and provides a visual break for the reader. It makes your content approachable and less overwhelming.
  • Structure with clear sections: Use headings or bullet points to break up large chunks of text. This helps highlight key information and makes it easier for the reader to find specific details quickly. For example, you might use headings for your introduction, relevant experience, and conclusion.
  • Proofread carefully: Even minor spelling or grammar errors can ruin an otherwise strong impression. Take the time to proofread your cover letter multiple times. If possible, ask someone else to review it as well.

Remember, the goal is to make your cover letter clear and easy to read, so the focus remains on your qualifications and experience.

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2. How to create an effective strategy manager cover letter header & headline

Crafting a compelling cover letter as a strategy manager begins with a well-formatted header and headline. Think of this section as the backbone of your first impression — get it right, and you're off to a strong start.

The cover letter header comes first and should include key identifying information, such as:

  • Your name and professional title
  • Your professional contact information (phone number, email, LinkedIn profile link)
  • The name of the hiring manager
  • The name of the company and department you're applying to
  • The company's address

Let's take a look at two contrasting examples:

Bad strategy manager header example

Mary P., Strategy Guru
mpeters@hotmail.com
Hiring Dept, Bluepoint
1234 Main St, NY

Why is it so bad? This header falls short in several areas. The use of a casual title like "Strategy Guru" appears unprofessional. An incomplete email address (using a personal Hotmail account) suggests a lack of professionalism. Vague labels like "Hiring Dept" fail to show attention to detail. Additionally, abbreviating the address and not spelling out "New York" reflect a lack of thoroughness.

Good strategy manager header example

Mary Peters, Strategy Manager
(123) 456-7890 | mpeters@email.com | linkedin.com/in/mary-peters

To: Jane Krasinski, Hiring Manager
Bluepoint IT Solutions
Strategic Development Department
1234 Street Address
New York, NY 11201

Why is it good? This header is clear, complete, and professional. It organizes all the necessary details in a logical fashion, making it easy for the reader to find pertinent information at a glance.

Once you have created your header, you can move on to writing your cover letter headline. Your cover letter's headline acts like a hook — it should grab the reader’s attention and entice them to read further. Keep in mind that any strong headline should contain:

  • Relevance: Tailor it to the job and company. Mention specifics that show you’ve done your homework.
  • Impact: Highlight the value or unique qualities you bring to the role.
  • Clarity: Keep it concise and to the point.

Tips for writing a strong headline:

  • Be specific: Avoid vague language. Instead of saying you’re “seeking a role,” mention what makes you a strong candidate for that specific position.
  • Highlight achievements: If you’ve got impressive achievements, hint at them in your headline. This immediately communicates the value you bring.
  • Use powerful language: Terms like "Proven," "Experienced," "Expert," and "Innovative" carry weight. They help paint a strong picture of your capabilities.

Bad cover letter headline example

Seeking Strategy Manager Position

Why does it fall flat? This headline is generic and provides no unique selling points. It doesn’t stand out or give the hiring manager a reason to read on.

Good cover letter headline example

Experienced Strategy Manager with Proven Success in Driving Business Growth and Innovation

Why does it hit the mark? This headline is specific and highlights key strengths relevant to the role. It offers a clear value proposition — experience in driving business growth and innovation — which makes the reader want to learn more about you.

A compelling headline not only grabs attention but sets the stage for the rest of your cover letter. Make it strong, specific, and relevant to make a great first impression.

Still looking for a job? These 100+ resources will tell you everything you need to get hired fast.

Strategy manager cover letter headline examples

3. How to tailor the content of your strategy manager cover letter

To make your strategy manager cover letter stand out from the competition, you need to tailor the content to be as specific as possible to the job you are applying to.

But tailoring a cover letter in this way requires you to research the company thoroughly, looking for key details such as:

  • What the company’s current strategy development looks like: Review recent press releases, annual reports, and any available documentation to understand their strategic direction.
  • What the company looks for in employees (values, skills, etc.): Check the company’s mission statement, core values, and employee testimonials to gather insights into the qualities they prize.
  • Who at the company is responsible for reviewing applications: Dig into LinkedIn, the company’s website, or the job posting itself for clues about who might be reading your cover letter.

With this last piece of information, you can create a personalized greeting that addresses this specific person by name. Personalized greetings are highly beneficial, as they immediately reveal to the employer that you have taken the time to tailor your letter.

Personalized cover letter greeting examples

  • Dear Executive Manager Jack King,
  • Dear Mr. Jack King,
  • Dear Mr. Jack King & the Strategic Team,

But what if you can't find the name despite your best efforts? Here are some professional and respectful greetings you can use in this scenario:

Generic, yet acceptable, greeting examples

  • Dear Hiring Manager,
  • Dear [Company] Recruitment Team,
  • Dear [Department] Team,

By tailoring your cover letter through personalized research and customized greetings, you demonstrate your genuine interest in the role and the company. This makes a strong first impression, showing that you're meticulous, dedicated, and proactive in your approach.

4. How to craft an eye-catching strategy manager introduction

Your introduction is an extremely important component of your strategy manager cover letter, as it can be the deciding factor that determines if an employer continues reading.

To make your strategy manager introduction as compelling as possible, make sure to include:

  • A brief overview of your professional history and years of experience
  • Any relevant specializations you possess
  • A mutual acquaintance (when possible)

Pro Tip: Mutual acquaintances establish immediate trust with an employer. If you need help expanding your professional network and gaining more mutual acquaintances to reference in your cover letters, try using LinkedIn to connect with relevant professionals, such as current employees or business associates.

Now let's look at some contrasting examples of introductions and what makes them good or bad:

Bad cover letter introduction example

To whom it may concern,

I am writing to apply for the strategy manager position. I believe I have the necessary skills and experience for this role. Thank you for considering my application.

Why is it ineffective? This introduction is generic, lacks personalization, and fails to provide specific details about the candidate's qualifications or relevance to the role. It doesn't give the employer a strong reason to keep reading.

Good cover letter introduction example

Dear Executive Manager Jack King,

I am a strategy manager with more than 11 years of experience working in the technology industry. For the past 6 years, I have led a team of strategic consultants, providing our business clients with thorough strategic roadmaps and performance evaluations. My colleague, Ms. Kate Mills, is a professional associate of your company and strongly recommended I apply for this position given my relevant skills.

Why does it work? This introduction is personalized, specific, and highlights significant achievements and relevant experience right from the start. Mentioning a mutual acquaintance establishes immediate trust. 

All in all, tailoring your introduction to highlight relevant experience and connections provides a strong foundation for the rest of your application, making a memorable impression on potential bosses. Remember, your goal is to make it easy for them to see why you’re the perfect fit for the role.

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5. How to highlight your best professional skills & accomplishments

After you've successfully written your introduction, the next step is to describe your most relevant skills, accomplishments, and qualifications as a strategy manager.

When describing these professional attributes, make sure the information you include is:

  • Specific: When writing a cover letter, you want to avoid vagueness at all costs. For example, don’t just state what skills you possess, explain how those skills are useful for the position.
  • Contextual: Describing skills and accomplishments effectively requires you to provide ample context to show an employer the full scope of your qualifications.
  • Quantifiable: Whenever possible, use quantifiable information and data to describe your accomplishments. This helps show an employer the real-life value you have to offer.

Here are 6 great strategy management skills to describe in a cover letter

  • Strategy formulation and development
  • Environmental scanning
  • Strategy implementations
  • Performance and risk evaluations
  • Setting business agendas
  • Innovative problem-solving

Remember, simply listing skills without providing context or proof makes them meaningless. You should always support your skills with examples of how you’ve used them effectively in previous roles. 

Examples of how to describe accomplishments in a strategy manager cover letter

  • As the head strategy manager at [Former Employer], I was directly responsible for developing a new digital strategy to increase the company’s online presence and digital value. To meet this goal, I sourced and hired a software development provider as the company’s new digital business partner, raising shareholder interest by 35%.
  • Additionally, I led a cross-functional team in a market analysis project that identified key growth opportunities, resulting in a 20% increase in market share within six months. I also implemented a performance evaluation system that reduced operational inefficiencies by 15%, leading to a significant boost in overall productivity.
  • Furthermore, I spearheaded a corporate restructuring initiative aimed at optimizing resource allocation, which saved the company $1.2 million annually and improved project turnaround times by 25%.

By specifically detailing how you've applied your skills and the successful outcomes, you give employers compelling evidence of your qualifications. This approach not only underscores your expertise but also shows that you’re results-oriented and capable of driving significant business value.

Strategy manager cover letter skills

6. How to use powerful action verbs in a strategy manager cover letter

Using powerful action verbs in your strategy manager cover letter can make a significant difference in showcasing your abilities and making your application more compelling. Action verbs help your achievements stand out and convey a sense of dynamism and capability:

  • Enhanced impact: Action verbs create a stronger impression than passive language, making your accomplishments sound more impressive.
  • Clarity and conciseness: Action verbs communicate your skills and achievements more clearly and concisely, making it easier for the hiring manager to understand your value.
  • Professionalism: Strong action verbs demonstrate professionalism and confidence, signaling to the employer that you are proactive and results-driven. 

List of powerful action verbs for a strategy manager cover letter

  • Led: Demonstrates your leadership and ability to guide teams.
  • Developed: Highlights your role in creating strategies and plans.
  • Implemented: Shows your ability to put plans into action.
  • Optimized: Indicates your skill in improving processes and outcomes.
  • Analyzed: Emphasizes your analytical skills and ability to understand complex data.
  • Collaborated: Reflects your teamwork skills and ability to work with others.
  • Spearheaded: Indicates initiative and leadership in starting projects or initiatives.
  • Achieved: Demonstrates your ability to meet or exceed goals.
  • Devised: Highlights your creativity in coming up with solutions.
  • Evaluated: Shows your ability to assess and measure effectiveness.

 To give you a better idea of how action verbs can elevate your cover letter, here are some examples of their effective use:

Examples of using action verbs in a cover letter

As the head strategy manager at [Former Employer], I led a team of 20 consultants in developing comprehensive business strategies that drove a 20% increase in annual revenue. I spearheaded a market analysis project that identified new growth opportunities, resulting in a 15% market share expansion within six months.

Additionally, I optimized internal workflows by implementing a performance evaluation system that reduced operational inefficiencies by 30%. I collaborated with cross-functional teams to devise and execute innovative solutions, significantly boosting project success rates.

And so, including powerful action verbs in your strategy manager cover letter elevates your language, making your accomplishments more vivid and impactful. Remember, the right verbs can turn a good cover letter into a great one, setting you apart from the competition.

7. How to effectively conclude your strategy manager cover letter

The fifth and final step to writing the best possible strategy manager cover letter is to craft an effective closing statement. This conclusion should include:

  • An enthusiastic sentence saying you are looking forward to hearing from them
  • An additional sentence stating you will follow up, including how you will contact them or how they can contact you
  • A formal sign-off

Pro tip: Show initiative in your follow-up, but be respectful of their time and preferred communication methods.

Let's dive into two contrasting examples:

Bad cover letter conclusion example

I hope to hear from you soon. If you need more information, I'm available anytime. Thanks.

Best,
[Applicant Name]

Why is it weak? This conclusion is too generic and lacks enthusiasm. It doesn’t provide a specific timeframe for follow-up or detailed contact information, and “available anytime” is too vague to be useful.

Good cover letter conclusion example

I am thrilled to be considered for this position and greatly look forward to hearing from you in the coming weeks. As I know you are busy, please feel free to contact me at your leisure at (123) 456-7890 any weekday from 8 a.m. to 5 p.m. If I have not heard back by the 25th, I plan to reach back out at that time to follow up.

Appreciatively,

[Applicant Name]

Why does it hit the mark? This conclusion is enthusiastic and respectful of the hiring manager’s time. It provides clear contact information and shows initiative with a planned follow-up.

By providing clear contact information and a planned follow-up, you show that you are proactive and serious about the opportunity. Remember, the conclusion is your final chance to reinforce your interest and make it easy for the employer to reach out to you.

Cover letter conclusion tips

8. How to avoid common mistakes in a strategy manager cover letter

A well-crafted cover letter can significantly improve your chances of landing a strategy manager role. However, even small mistakes can detract from your professionalism and cost you the opportunity. Here are some common mistakes people make and tips on how to avoid them:

1. Being too generic: Using a one-size-fits-all cover letter that could apply to any job or company is a common mistake. To avoid this, tailor each cover letter to the specific role and organization. Mention the company’s name, the position you're applying for, and relevant details that show you’ve done your homework.

For instance, instead of saying, "I am interested in the strategy manager position," you might say, "I am excited about the opportunity to contribute to Bluepoint IT Solutions as a strategy manager, leveraging my 11 years of experience to drive strategic growth."

2. Overusing buzzwords: Filling your cover letter with jargon and buzzwords without backing them up with concrete examples can make your application sound hollow. Instead, use specific, quantifiable examples to demonstrate your skills.

Replace vague statements like "I am a results-oriented, dynamic leader with a proven track record" with more concrete evidence, such as "I led a team that increased revenue by 20% and reduced operational costs by 15% through strategic initiatives."

3. Focusing too much on yourself: Concentrating solely on what you want out of the job rather than what you can offer the company is another frequent error. To steer clear of this pitfall, emphasize how your skills and achievements align with the company’s needs and goals. Instead of focusing on your desires, frame your experience in terms of the value you can bring to the organization.

For example, rather than stating, "I am looking for a challenge that can help me grow my career," you could say, "My background in strategic planning and implementation will contribute to accelerating Bluepoint IT Solutions’ growth and efficiency."

4. Neglecting to proofread: Spelling and grammatical errors can instantly downgrade the professionalism of your cover letter. Always proofread your cover letter multiple times and, if possible, have someone else review it. Tools like Grammarly can also help catch errors.

For example, a sentence with a typo like "I have excelleent strategic planning skills" can be a red flag to employers.

5. Being too lengthy: Cover letters that are too long may lose the reader's attention. Aim to keep your cover letter to one page and focus on the most relevant experiences and accomplishments. Each sentence should serve a purpose and contribute to your overall narrative.

For instance, instead of providing a long-winded explanation of every project you've worked on, highlight the most impactful ones concisely: "Led a team to develop a new market entry strategy, resulting in a 25% increase in revenue within the first year."

6. Not including a call to action: Ending your cover letter weakly or without a call to action is a missed opportunity. Instead of simply thanking the employer for their time, express your enthusiasm and state how you will follow up.

For example, conclude with something like, "I look forward to discussing how my skills and experiences align with Bluepoint IT Solutions’ goals. I will follow up next week to schedule a convenient time to talk."

Avoiding these common mistakes can make your cover letter stand out for all the right reasons. This attention to detail not only reflects well on you but also shows that you are well-prepared and genuinely interested in the opportunity.

9. How to pair your strategy manager cover letter with a resume

A well-coordinated application can significantly enhance your prospects of landing a strategy manager role. While a cover letter and resume serve different purposes, they should complement each other and present a cohesive narrative.

Firstly, understand that a cover letter is your opportunity to showcase your personality, enthusiasm, and communication skills. It allows you to elaborate on key points from your resume, providing context and explaining why you’re a great fit for the role.

On the other hand, a resume gives a concise, structured overview of your professional history, skills, and accomplishments, focusing on relevant experiences and quantifiable achievements.

And there's one thing that will make your job application complete — matching design. Consistency in design is essential for several reasons: It enhances the visual appeal of your application and reflects your attention to detail and professionalism.

Additionally, a consistent look makes it easier for the hiring manager to navigate and understand your documents, creating a unified brand image for you as a candidate.

How to ensure a cohesive design?

  • Use the same font across both documents, opting for professional, easy-to-read options like Arial, Calibri, or Times New Roman
  • Match headings and subheadings to maintain uniformity
  • Align margins and spacing consistently to give a clean, organized look
  • Incorporate similar design elements, such as lines, borders, or colors, consistently across both the cover letter and resume
  • Format your contact details (name, phone number, email, LinkedIn profile, etc.) the same way at the top of both documents

By pairing your strategy manager cover letter with a consistently designed resume, you strengthen your application by showcasing your attention to detail and professionalism. This creates a cohesive brand image, making it easier for potential bosses to see you as a well-prepared and serious candidate.

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10. Average salary and job outlook for strategy managers

According to the latest data from PayScale, strategy managers take home an average annual salary of $112,963. This figure underscores the competitive pay in this field, reflecting the high level of responsibility and expertise required to form and execute successful business strategies.

What's more, the job outlook for strategy managers is favorable. Overall employment in management roles, which includes strategy management, is anticipated to grow at a rate faster than the average for all occupations from 2022 to 2032.

The management sector is projected to experience approximately 1.1 million job openings each year on average throughout this decade. These openings will arise from the necessity to replace employees who transfer to different roles, retire, or leave their jobs for various reasons.

In addition to earning a substantial salary, strategy managers enjoy a positive job outlook marked by high demand and plenty of opportunities for career growth in this evolving industry.

11. Best job search resources for strategy managers

Plotting your next career move as a strategy manager can be quite a tactical mission. However, having a toolkit filled with valuable resources can make your job search efficient and focused. Here are some resources designed to bring you a step closer to your ideal role:

  • Industry-specific job boards: Websites like eFinancialCareers and Ivy Exec feature job postings in the management and corporate strategy realm, making them great platforms to explore.
  • General job boards: Mainstream job sites such as Indeed, LinkedIn, and Glassdoor cast a wider net and can offer diverse opportunities across a range of industries. Narrow down search results by using the right keywords.
  • Professional networking platforms: LinkedIn is a superb resource for networking with other strategy management professionals, following industry influencers, and participating in relevant groups. What's more, you can now turn your LinkedIn profile into a polished resume.
  • Career consultants and headhunters: Specialized staffing agencies and executive search firms like Michael Page and Spencer Stuart might be the right source for higher-level strategy manager positions.
  • Management & strategy associations: Joining professional organizations such as the International Association for Strategy Professionals can bolster your network, update you on the latest trends, and even lead you to unexpected job opportunities.

Equip yourself with these resources and remember, even as the plotting begins, the cornerstone of your job search is a tailored and professional strategy manager resume.

Strategic Manager Cover Letter FAQ

What should a strategy manager cover letter focus on?

Your strategy manager cover letter should highlight your strategic thinking and planning abilities, leadership skills, and your successful track record in previous roles. Include examples that clearly demonstrate how you've positively influenced business outcomes.

How can I tailor my strategy manager cover letter for each job application?

Always refer to the specific requirements listed in the job posting, and align your skills and experiences with them. Use the hiring manager's name if it's available, and mention the company by name along with any relevant recent news or achievements.

What is the recommended length for a strategy manager cover letter?

Your strategy manager cover letter should ideally be one page long. It's important to be detailed yet concise, emphasizing the most relevant and impressive aspects of your experience and skills.

Can I repeat information from my resume in my strategy manager cover letter?

While your cover letter should complement your resume, avoid providing duplicate information. Instead, use your cover letter to add context, provide additional detail, or share an anecdote that highlights your qualifications or achievements.

What can I do if I'm applying for a strategy manager position but I don't have much experience?

If you're less experienced, focus on relevant coursework, internships, or transferable skills that tie back to strategy management. Provide examples of how you've used strategy in past roles or projects, even if they weren't officially in a management capacity.

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Average: 4.9 (136 votes)

Julia is a Certified Professional Résumé Writer (CPRW™) and an active member of the Professional Association of Résumé Writers & Career Coaches (PARWCC™). She is also a passionate translator and graphic designer. Julia holds degrees in translation and interpretation and has international work experience in various countries across Europe, as well as in China and Panama. Julia formerly taught academic writing and contributed as a graphic designer to outlets such as The Business of Business. You'll often find her with a book in one hand and a specialty coffee in the other, always on the lookout for new insights.

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